About us

Orange Pet Brands is an organisation which is specialised in developing unique products for cats & dogs and the parent company behind the innovative and distinct brand formulas District 70, Greenfields, Rebel Petz & DOGR.

Our Story

Pets, who didn’t grow up with them? For years, pets have increasingly been seen as part of the family and with good reason! Therefore it’s very important that we also take care of them in this way. As an organisation we continue to exceed the expectations of cat & dog owners with a wide range of products.

Orange Pet Brands has been established since 2016 starting with our first brand Rebel Petz & DOGR, mostly focused on the category bedding and food in the first place.  We quickly noticed multiple market gaps in other product categories for cats & dogs and decided to anticipate on that. New brands should be innovative and unique, and overall exceed the expecations of cats & dogs and its owner. The next brand that has been added to our portfolio was Greenfields, we designed a total new concept focus on natural pet care and gave it a fresh new look. Our biggest brand District 70 has been launched to the retail market in May 2018 at the international trade show Zoomark in Bologna. In the meantime our brands are becoming more well-known and succesful to the general public and we are already active in 20+ countries worldwide.

Based on our knowledge and experience we develop practical and modern solutions for challenges that cat & dog owners face daily. Our customers are served in different ways through one of our brand formulas, but always with the same focus: making the lives of cats & dogs and its owners easier and more fun. Because of continuous innovation we can keep on surprising customers and guarantee good quality.

Meet our team

Leandra

Brand Manager

Kim

Product design
& development

Gerard

Research & development

Julia

Graphic designer

Our brands are sold in more than 20 countries around the world

Purpose, mission & vision

We are Orange Pet Brands, an international organisation specialised in developing unique products for cats & dogs and the parent company behind our innovative and distinct brand formulas District 70, Greenfields, Rebel Petz and DOGR.

Our mission

We do this by surprising both the offline and online market with relevant, future-proof and distinctive brand formulas, but also guaranteeing high quality and excellent service. We distinguish ourselves by creating the right content that fits each brand and reaching out to our target groups through various online channels such as social media.

orange pet brands about us mission

Our vision

Orange Pet Brands wants to be the number #1 online and offline partner in Europe for pet owners with a complete range of pet supplies by sharing our knowledge and experience.

Our purpose

We would like to exceed the expectations of every dog & cat owner with unique and surprising products. Every pet owner should be able to find our products in the right place, make their life easier and more fun, but overall create great memories.

orange pet brands about us purpose

Our brands

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Contact us

Van Nelleweg 1 – Unit 3.11
3044 BC  Rotterdam, The Netherlands

+31 (0)10 311 8407 info@orangepetbrands.com